Research and Markets has announced the addition of the “Global Motorcycle Infotainment System Market 2016-2020” report to their offering.
The global motorcycle infotainment market is growing at a steady pace and is expected to post a CAGR of 11.39% during the period 2016-2020.
Following the increasing adoption of motorcycles for touring purposes, the preference for heavyweight motorcycles is rising. This is expected to increase market demand for infotainment systems during the forecast period. In 2015, North America accounted for the majority of the market share, followed by Europe and APAC.
The report has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
According to the report, Samsung is developing a new platform named ‘smart windshield’ with Yamaha Motors. This system involves a screen that allows access to information displayed on the rider’s smartphone. This development will revolutionize the hands-free calling feature in motorcycle infotainment. Therefore, all these developments may help motorcycle riders to reduce distractions from smartphones, and will be the key driver to push the adoption of infotainment systems in OEMs (and the aftermarket) during the forecast period.
Key vendors
– Harley-Davidson
– Honda Motors
– BMW Motorrad
– Polaris Industries
– Bombardier Recreational Products
Other prominent vendors
– Garmin
– Sena Technologies
– Skully
– TomTom
Market drivers
– Increasing focus by chip manufacturers toward automotive grade semiconductors: Leading to rapid advancement in motorcycle infotainment
Market challenges
– Striking a balance between add-on features and the driver distraction perspective
Market trends
– V2V and smartphone technologies pushing development of smart infotainment systems
Photo by andymw91 
